Classplus pays tribute to teachers through its new ad. Challenge To create brand awareness and relevance when the way of working was taking a shift due to the pandemic. Insight Lockdown was a difficult time for teachers, they had to step out of their comfort zones and get used to the new technology driven world […]
HP Befikar Bachha Party with Radio Mirchi Challenge People associated with HP followed the brand for its technology. Its partnership with the IPL team Royal Challengers was a first-of-its-kind partnership. The task was to create an emotional connection with the fans while keeping the product in focus. Insight Crickets fans aren’t just the adults. Kids […]
This Valentine, celebrate the love with Dabur Vatika Valentine’s week is dedicated to love and romance. It’s a time when people express their love for one another through gift-giving, food, or simply spending time in their loved one’s company. But, a form of love often overlooked on Valentine’s is the love we should have for […]
Microsoft: Becoming relevant to SMBs Microsoft, a brand that needs no introduction, has always had difficulty reaching out to small and medium businesses because of a perception that Microsoft is better suited for giant enterprises. The brand wanted to break out of this perception and establish itself as an enabler of SMBs in India by […]
Massimo batteries joined the Earth Hour mission for a sustainable environment We’re all familiar with the term “going green.” But what does it really mean? And more importantly, what can we do to make a difference? One way to help the environment is to participate in Earth Hour. Since its inception in 2007, Earth Hour […]
Celebrating the power of Goddess Durga with Livguard Durga Puja is a famous Hindu festival celebrating the victory of good over evil, but due to Covid, celebration times were put on hold. However, Livguard wanted to find a way to celebrate the spirit of good over evil with their business partners. So, we helped them […]
Livguard provides doorstep service to its customers to enhance their satisfaction As one of the leading Battery brands in India, Livguard knows that its customer’s satisfaction is paramount. The company decides to reassure its current and future customers by ensuring they get broad support when managing their appliances and by offering certain benefits that make […]
HP’s gift of perfect memories with Sprocket | All about how you make your audience feel! We believe a brand is just about as successful as its capacity to trigger a ‘feeling’ in its audience’s heart. Maybe a simple but true idea is bound to be remembered, adored, and bought, and this is conceivable with […]
Hamilton beach celebrates its first successful year in India The brand celebrated its #1st anniversary in India with a special offer on their professional JMG. Hamilton Beach, America’s #1 small kitchen appliance brand, launched in India in 2019 and has been empowering professional and home chefs in India since then. To celebrate the brand’s first anniversary, NEM planned a […]
Getting healthy with Hamilton Beach India During the lockdown, people posted various healthy recipes hoping to stay fit and energized. To engage our audience, we took this opportunity to hold a contest, #MakeHealthyAtHome, giving them a chance to share their own healthy recipes to win a Hamilton Beach Professional JMG. To make this activity even […]